This is a great article and relevant to all parts of science communication. Whilst you do suggest approaching communities as partners and not just as audiences, one angle not mentioned is the importance of lived experience in building relationships and whole picture understanding of issues. Thanks so much for writing this, I'd love to personally write something similar for health translation issues...
I have been working on this, too. But the responsibility can’t all be on us. About 2% of Americans have a PhD, while basic public science education is a hot mess. How can we take that on ourselves? I sure wish we could and I won’t give up trying to reach those in my personal circles, but even friends with bachelor’s in sciences are remarkably resistant to critical thinking.
This is a great article and relevant to all parts of science communication. Whilst you do suggest approaching communities as partners and not just as audiences, one angle not mentioned is the importance of lived experience in building relationships and whole picture understanding of issues. Thanks so much for writing this, I'd love to personally write something similar for health translation issues...
I have been working on this, too. But the responsibility can’t all be on us. About 2% of Americans have a PhD, while basic public science education is a hot mess. How can we take that on ourselves? I sure wish we could and I won’t give up trying to reach those in my personal circles, but even friends with bachelor’s in sciences are remarkably resistant to critical thinking.
Wonderfully articulated.